2026 08 04 04 Matty Whalley Salesforce Technical Architect Resume

MATTY WHALLEY
Senior Salesforce Technical Architect | 20 Years Platform & Team Leadership Experience
[email protected] | 416-826-9072 | Toronto, Ontario, Canada
SUMMARY
20 years on the Salesforce platform since 2006, spanning classic Apex and Visualforce integrations through modern Lightning Web Components and Flow development.
Led a 20+ million record production org migration, including Chatter and attachments, while retiring a legacy managed package the business had built years of process on top of.
Personally negotiated new Salesforce contract terms, saving $150,000 per year and securing higher governor limits.
15 years supporting financial services clients directly at Tier1 Financial Solutions, spanning deployment, professional services, and strategic-projects work.
Full-stack range beyond the Salesforce ecosystem: Node.js, TypeScript, and MongoDB alongside Apex, Lightning Web Components, Flows, REST, SOQL, and SOSL.
CORE COMPETENCIES
PROFESSIONAL EXPERIENCE
Tech Lead	Jan 2023 – Present
Zensurance | Toronto, ON
Company's primary technical resource for the Salesforce platform, monitoring platform usage and APIs and providing alternate solutions when capacity or capability issues arise.
Led a production org migration moving 20+ million archived records, including Chatter and attachments, using Dataloader, and retired a heavily-built-upon managed package the business had depended on for years.
Personally negotiated new Salesforce contract terms, saving $150,000 per year and securing higher governor limits.
Provided guidance and mentorship to team members while heavily contributing to numerous product initiatives.
Team Lead	Mar 2022 – Jan 2023
Zensurance | Toronto, ON
Led a team of 8 working across Apex, Lightning Web Components, Flows, REST, SOQL, SOSL, and Dataloader.
Partnered with business and product stakeholders on cross-functional initiatives and knowledge sharing.
Assisted and monitored resolution of broker issues.
Sr Salesforce Developer	Jun 2021 – Mar 2022
Zensurance | Toronto, ON
Salesforce and RingCentral subject matter expert.
Delivered across Apex, Lightning Web Components, Flows, REST, SOQL, SOSL, and Dataloader.
Sr Developer, Client Services	Feb 2016 – Jun 2021
Tier1 Financial Solutions | Toronto, ON
Lead developer for the Client Services team, building customizations and solutions to integrate with other products.
Mentored other developers, assisted with goal setting, estimated work and feasibility, and interviewed candidates.
Traveled to client sites across the US, UK, and Australia.
Developer, Strategic Projects	Sep 2011 – Feb 2016
Tier1 Financial Solutions | Toronto, ON
Built marketing-exportable reports to Word and PDF using Visualforce.
Developed solutions and applications for the Sales and Support phases, working closely with the CEO on company initiatives.
CRM Support and Deployments	Sep 2006 – Sep 2011
Tier1 Financial Solutions | Toronto, ON
Mastered the Salesforce Deployment API, fixing Apex Test Methods.
Responsible for deploying managed and unmanaged code and configurations, completing support requests with high client satisfaction.
ADDITIONAL EXPERIENCE
CSR / Assistant Sys Administrator / Sys Administrator | ClientLogic, Toronto, ON (Sept 2003 – Sept 2006)
EDUCATION
Java, Ryerson
Sept – Dec 2010
Networking, Humber College
Sept 2001 – Jun 2003
TECHNICAL SKILLS
Apex, Lightning Web Components (LWC), Visualforce, SOQL, SOSL, JavaScript, HTML, CSS, jQuery, REST, SOAP, JSON, XML, SFDC/SFDX Deployment API, Dataloader, Managed Package Creation, Digital Experiences (Communities), Sales Cloud, Service Cloud, Financial Services Cloud, Node.js, TypeScript, MongoDB, RingCentral integration
BUSINESS ANALYSIS & METHODS
Team leadership, Mentorship, Vendor contract negotiation, Cross-team collaboration, Data migration planning and execution, Deployment management, Client-facing delivery (US/UK/Australia), Agile delivery